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Redbuelljunkie
| Posted on Tuesday, August 05, 2008 - 01:15 pm: |
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There's a dealer in central Florida selling all remaining '08 1125R's for $9,999. Are these bikes selling so poorly that dealers are starting to dump them? Guess it would be a good time to snatch one up for a track bike for those looking to race. |
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Striperx3
| Posted on Tuesday, August 05, 2008 - 01:26 pm: |
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It's only a sign of, the 09' Buells are due next month! |
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Mikellyjo
| Posted on Tuesday, August 05, 2008 - 01:46 pm: |
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It sounds to me like maybe the dealer bit off more than he can chew. I know the dealer I got mine from sold me the last one he had last month and won't be getting more in until the '09 is out. The '08 is a great model, there is no reason that i can see why they are selling poorly. Must just be a lame dealer. |
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Kttemplar
| Posted on Tuesday, August 05, 2008 - 02:35 pm: |
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They are selling poorly because there has been a lot of bad press for the bike and for the most part, the market segment they are trying to break into, does not frequent the Harley Davidson dealership. It may be that I am not in the market segment they are trying to reach, but they seem to have also not marketed the product extensively. It seems like every time I open something on the internet, there is a Harley Davidson commercial. I have also seen several on TV. I have not seen one Buell commercial anywhere except on their website. I would imagine that the HD marketing budget is bigger than the Buell total budget. Buell seems like an afterthought in the corner of the HD dealerships. The dealer I bought my bike from had three 1125Rs and I am still the only one that I know of that bought one. The dealer even reduced their '09 order because they could not get rid of the rest of the '08 1125Rs. All the marketing that HD does for their bikes gets customers into the dealership to find a Harley not a Buell. Maybe Buell decided to put all of the finances they had into a great machine and hoped that the product would speak for itself. This will work, but it will take much longer, specifically with all of the bad press the bike has received. Hopefully with the '09 model, some better reviews will appear and the bike will break out as a superstar in the racing world. Mike |
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Elvis
| Posted on Tuesday, August 05, 2008 - 02:45 pm: |
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The second quarter of 2008 was . . . BY FAR . . . Buell's best quarter ever. . . . but I guess we shouldn't let facts get in the way of wild speculation and guessing or else the internet would get pretty boring. |
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Elvis
| Posted on Tuesday, August 05, 2008 - 02:52 pm: |
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In the second quarter of 2007, Buell shipped 3179 bikes - a pretty good quarter for a company that sells about 11,000 bikes a year. In the second quarter of 2008, they shipped 4072. By comparison, Harley shipped 95,117 in the second quarter of 2007 and 80,326 in the second quarter of 2008. If you want to worry, worry about Harley, not Buell. |
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Mainstreamer
| Posted on Tuesday, August 05, 2008 - 03:23 pm: |
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Buell shipping bikes and dealers selling bikes are apples and oranges. |
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Blazinhd
| Posted on Tuesday, August 05, 2008 - 03:26 pm: |
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I just visited my local dealer (Calumet) and they have them marked down to 10.5 I didn't see many on the floor either. ![](http://www.badweatherbikers.com/buell/clipart/banghead.gif) |
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Badlionsfan
| Posted on Tuesday, August 05, 2008 - 03:40 pm: |
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The dealer I did the test ride at a few weeks ago had 5 two weeks ago. They've had several shipments tho, as their inventory goes up and down. |
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Elvis
| Posted on Tuesday, August 05, 2008 - 04:08 pm: |
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Buell shipping bikes and dealers selling bikes are apples and oranges. Do you suppose there are a lot of dealers out there with bikes sitting on the showrooms collecting dust who are ordering more? How long do you think that will last? Since we don't have any cumulative data on sales by dealers, it's the only real measure we have. I'd say that data is a MUCH better barometer of how well Buells are selling than the fact that one dealer is marking bikes down. |
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Badlionsfan
| Posted on Tuesday, August 05, 2008 - 04:15 pm: |
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Tis the season for mark downs. Over the next several weeks and months every vehicle dealer out there will be marking down their 08's to make room for 09's. It's not unique to Buell or any other company. They all do it, nothing new. |
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Court
| Posted on Tuesday, August 05, 2008 - 04:42 pm: |
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>>>> . . but I guess we shouldn't let facts get in the way of wild speculation and guessing or else the internet would get pretty boring. It's the internet and, as usual, some of this is accurate some is less accurate and some is inaccurate. Most folk, myself included, have a pretty thin sense of how vehicle sales work. Imagine how McDonald's would market burgers or Starbuck's would sell latte' if they were denied the "dump the stock in the trash when it hits 15 minutes old" option. Vehicle sales are cyclical for a number of reasons. The elasticity of demand varies with the cycle and just like your friends at the U.S. Govt got you to buy that flat screen high def with a silly "economic stimulus" so too do motorcycle manufactures vary pricing models throughout the year. I'd be willing to bet that dealer may not have been taking any of the hit on the reduced price. It **may** (I do not know if this case but was quite in the middle of it during the S1WL) be a factory incentive program to dealers to move stock and make room in the inventory pipeline. If . . . as the wisdom of the internet would suggest. . . Buells were "selling poorly" I'd have fewer friends in WI griping about working overtime, 10 hour days and Saturdays. Call it a hunch. By the way . . there are some killer deals. I have a bit of the same dynamic going on a car I'm currently looking to buy. They last of the 2008 are being built next month and there is not going to be a 2009 model in lieu of a big 2010 redesign. The aficionados are lining up to wait for the 2010 and I'm trolling the left over 2008's that "are selling poorly". |
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Madav8tr
| Posted on Tuesday, August 05, 2008 - 04:43 pm: |
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"I'd say that data is a MUCH better barometer of how well Buells are selling than the fact that one dealer is marking bikes down." Yeah, but it's harder to spin some anti-1125R bullsh*t when you do it this way![](http://www.badweatherbikers.com/buell/clipart/pokewithstick.gif) |
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Mainstreamer
| Posted on Tuesday, August 05, 2008 - 06:09 pm: |
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"Do you suppose there are a lot of dealers out there with bikes sitting on the showrooms collecting dust who are ordering more? How long do you think that will last?" H-D dealers are committed to an annual allocation of MC's that they MUST take. The "ordering process" was to simply specify the color and model within in a model line. This "ordering process" was conducted 3 times a year and last ordering cycle was done early in the year. If the dealer wanted additional units they were required to summit a request and a business plan/justification to H-D for any 'surplus units' that were available. In the mid to late 90's I prepared several of these. I'm not sure it still works this way or if Buell has a similar allocation program. Perhaps someone with the 'facts' can post up. The truth will set you free! ![](http://www.badweatherbikers.com/buell/clipart/super.gif) |
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Palerider
| Posted on Tuesday, August 05, 2008 - 10:22 pm: |
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I was just at my dealer the other day, picking up parts. As I was looking at one of the 1125's on the floor the parts guy commented they had only sold two. Mine and one other. They still had nine left. And to think I rushed down to put a deposit on one for fear there'd be waiting list like H-D has on some models. |
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Easyrider
| Posted on Wednesday, August 06, 2008 - 03:54 am: |
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I heard a story here (europe), that you only get the new models if you sold the old ones (oke you can keep 1 or 2) .. No idea if it's the same at USA |
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Ponti1
| Posted on Wednesday, August 06, 2008 - 07:00 am: |
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I have heard similar, in that a dealer's allotment is, at least in some degree, based on prior year's sales. The dealer where I bought mine (Highland in Somerset, PA) got 5 initially. Those are all gone, and they've ordered at least 4 more since. When I was there a few weeks ago, they only had two, and those were still in the back waiting on setup and PDI. Not sure of all the statistics for sales, but from everyone I've interacted with, the 1125R is selling just fine and was a great move for the brand. |
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Madav8tr
| Posted on Wednesday, August 06, 2008 - 07:27 am: |
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The dealer where I got mine sells their 1125R's before they even get them. I had to wait over a month just to see one in person since they didn't keep them long enough to even put on the showroom floor. |
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Zac4mac
| Posted on Wednesday, August 06, 2008 - 08:09 am: |
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We have sold 2 at HC-HD, we have a demo unit and one left to sell. The dealer I got mine from has sold a couple I believe and has one or two also. One of the two we sold just got a new Instrument Cluster. Hope Jeff can finally start putting some miles on it. I don't mind seeing the prices drop a bit. I didn't buy Loretta as a financial investment. But she's the best sanity investment I could have made. Z |
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Striperx3
| Posted on Wednesday, August 06, 2008 - 08:21 am: |
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A little investment in sanity goes a loooong way to your future! I just improved my future greatly by my ride in this AM ;+} |
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Blazin_buell
| Posted on Thursday, August 07, 2008 - 01:30 am: |
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The dealership that I "LET" work on my 25r has 10 sitting in the back. I was told that there problem is they can't sell them until the recalls are done and they're only getting enough parts to do two at a time. So some people might get a REALLY good deal from them once the pressure's on to move'em out. |
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Jsimpkins
| Posted on Monday, August 11, 2008 - 12:32 am: |
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I like the white and blue one, therefore I'm waiting until they ship; so I guess I'm adding to the lousy sales figures. j- |
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Badlionsfan
| Posted on Monday, August 11, 2008 - 01:14 am: |
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I like the white and blue one, therefore I'm waiting until they ship; so I guess I'm adding to the lousy sales figures. +1 mmmmmmmmmmmmmm, sexy--
![](http://i25.photobucket.com/albums/c68/badlionsfan/white1125r.jpg) |